Feb 08, 2011
Mobile technology is moving faster than ever and customers often struggle with the decision to pull the trigger on a new device purchase. Smartphone cycles have shortened to around six months and new products are being announced every other week that make your recently-purchased phone look dated.
Thankfully Best Buy is an early adopter’s best friend and their new Buy Back Program allows you to “future-proof your technology.” Now you can buy a new device anytime you want and then when you are ready to upgrade just sell it back to Best Buy to receive credit for a future purchase.
Mobile technology is moving faster than ever and customers often struggle with the decision to pull the trigger on a new device purchase. Smartphone cycles have shortened to around six months and new products are being announced every other week that make your recently-purchased phone look dated.
Thankfully Best Buy is an early adopter’s best friend and their new Buy Back Program allows you to “future-proof your technology.” Now you can buy a new device anytime you want and then when you are ready to upgrade just sell it back to Best Buy to receive credit for a future purchase.
The Buy Back Program is as simple as three steps:
1. Purchase the Buy Back Program along with your new product (free for a limited time only, February 26th).
2. Bring the product back in good, working condition with all originally included accessories when you’re ready for something new.
3. Receive a Best Buy gift card for the product’s redemption value.
The value that you receive on your used device is determined by the product’s age. A mobile phone sold back during the first six month’s will net you 50%, 6-12 months gets you 40%, 12-18 months returns 30%, and 18-24 months will earn you 20%.
An added benefit to smartphone buyers is that Best Buy calculates your buy back credit based on the original suggested retail price, not the subsidized price you paid. This means that if you received a new phone for $199 with 2-year contract and it was valued at $599, Best Buy will value your Buy Back at the $599 retail price.
It’s true you could probably get a higher return on your investment if you sold your used gadget on eBay or Craigslist, but Best Buy’s program offers assurance (they’ll buy your product back regardless of supply and demand), transparency (you know exactly what how much your product is worth), and convenience (in-store redemption and instant gift card).
2. Bring the product back in good, working condition with all originally included accessories when you’re ready for something new.
3. Receive a Best Buy gift card for the product’s redemption value.
The value that you receive on your used device is determined by the product’s age. A mobile phone sold back during the first six month’s will net you 50%, 6-12 months gets you 40%, 12-18 months returns 30%, and 18-24 months will earn you 20%.
An added benefit to smartphone buyers is that Best Buy calculates your buy back credit based on the original suggested retail price, not the subsidized price you paid. This means that if you received a new phone for $199 with 2-year contract and it was valued at $599, Best Buy will value your Buy Back at the $599 retail price.
It’s true you could probably get a higher return on your investment if you sold your used gadget on eBay or Craigslist, but Best Buy’s program offers assurance (they’ll buy your product back regardless of supply and demand), transparency (you know exactly what how much your product is worth), and convenience (in-store redemption and instant gift card).
